Came from Caviar?
Fancy name.
Honest pizza.
We are not, strictly speaking, a caviar operation. We’re a slice shop on Woodbridge Ave with a hot oven and a serious amount of cheese.
If that’s what you were after, you’re in exactly the right place — and this is the right page to order it from.
A quick thank you
Thank you
for checking.
It would have been easier to order through the app and get on with your evening. You’re here instead, which suggests you care where your money lands when you buy dinner.
So do we. We’re grateful you took the time.
Why we’re asking
Where your money
actually goes.
Through a delivery app
The fees stack up.
Stacked together, that’s nearly half of what you spend going to fees and commissions before anyone has touched a pizza.
Direct from La Rosa
The short list.
What you spend stays with the shop, the people working in it, and the neighborhood around it.
Stays local
Money spent direct at a neighborhood shop circulates through the neighborhood instead of leaving it.
Keeps us open
Independent pizzerias run on thin margins. A third of an order is the difference between a good week and a bad one.
Same pizza
Nothing about the food changes. Same dough, same oven, same people making it — just a shorter path from us to you.
No tablecloth.
No hidden markup.
Just a great pie.
Order direct. It matters.